Design + Creative Direction
Design
Print, identity and event work — the pieces that exist on a table rather than a screen.
Design is where I started and it still sharpens everything else. A card has no algorithm, no autoplay and no second chance — it works in the hand or it does not work.
The event work runs from concept through print production: invitation suite, signage, table pieces, and the styling that ties them to the room.
Baby Showers
Two showers, each built from a single idea carried all the way through — invitation, signage, table, favours.
Italian Summer.
Woof! It’s a Girl!
Awaiting: Photography for both showers
Wedding Invitations
Three suites, three completely different people, one process: work out what the day actually feels like, then let the paper say that before anyone reads a word.
Tanja. Katelyn. Hunter.
Awaiting: Photography or flat scans of all three suites
Charm Bar Branding
Identity, packaging and print for my own business — logo, packaging, in-store layouts and the party collateral the events run on.
The social content built on this identity lives under Social Content + Strategy.
EVre Branding
EVre develops and operates DC fast charging sites across Missouri and Kansas. I built the brand from the ground up, then the tools the business runs on.
Brand system. Strategy and design for the complete brand kit — logo, colour palette, typography and visual themes — built as a library the team can use without me in the room.
Website. Designed, built and launched the original ev-re.org on Squarespace.
Business suite. Email signatures, proposal and RFP templates, and company presentation decks — the everyday pieces that make a small company look as established as it is.